Strategy & Planning

Trusted expertise across
the digital lifecycle

Whether launching a new experience or defining your go-to-market plan, our tech-savvy marketers and strategists guide your digital innovation, delivering value through pragmatic problem-solving, personalization, and strategic roadmapping.

With a deep dive into their digital properties, internal processes, and customer journeys & lifecycles, Daylight translated Aurea’s executive vision into a cross-platform user experience.

What and How

Working closely with you to craft top-tier digital experiences by clarifying goals and aligning on outcomes.

Experience Mapping

Our strategists begin with lifecycle experience mapping, integrating design thinking and audience empathy. This collaborative process ensures every output aligns with business goals, user needs, and technological feasibility.

Data Analysis

Our process includes in-depth data analysis fueled by competitive research and KPI alignment, which informs our strategic decisions and recommendations. We translate insights and turn opportunities into actionable plans.

Technology Scalability

We create scalable solutions across every digital touchpoint by leveraging emerging platforms and technology. We align fast on tech strategies and optimization efforts critical for digital transformation and sustained growth.

Strategic Roadmapping

A proactive and dynamic process, we work closely with you to respond to evolving market dynamics, capitalize on opportunities, and achieve sustained digital success through short and long-term planning and execution.


Our Clients

Aurea Logo
Wacom Logo
Chateau Ste Michelle Logo
Ste. Michelle Logo
SheerID Logo
Hanzo Logo
Black and decker Logo
Zapproved Logo
Marchex Logo
Pacvue logo
Burley Logo
Nike Logo
Coca-Cola Logo
Intel Logo
Providence Logo
Webtrends Logo
Sutter Home Logo
Trinchero Logo
Dakine Logo
Newmans Own Logo
Brooks Logo

Work with Us

For over 20 years, top companies have trusted Daylight for digital innovation. Together, we create and scale digital solutions that drive growth and deliver long-term value.