Apex Recycling & Disposal: Launching Its New Website
November 10, 2021
Apex Recycling & Disposal has launched its new website at apexdisposalservices.com, designed and built by Daylight on Statamic.
The site puts the digital strategy Apex and Daylight developed last year to work. Daylight wrote new copy around Apex’s updated messaging and led a photo shoot to create a library of new images, so the site looks and sounds like the company behind it.
The site was built with practical goals in mind: fewer customer service calls and more new residential and business customers. A start-service form gives new customers a clear way to sign up. Customers can look up their collection schedule, browse answers to common questions by topic and service, and read the latest news from Apex.
The launch also brings Apex’s web presence together at one address. The older heyapex.com and laneapex.com domains now point to the new site. And Apex’s team can update pages, news, FAQs, and the collection calendar themselves.
Apex is a local, family-owned company, and its new website makes that clear from the first page. It also makes it easier to get things done, which is what customers care about most.
Shawn MannCEO, Founder, DaylightWe’re proud of what the Apex and Daylight teams built together.
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