(w)here Real Estate: Upgrading Its Website

Daylight is helping (w)here Real Estate, the Portland brokerage known for its community-minded approach to real estate, make its website more useful for buyers, sellers, and agents.

(w)here’s agents see themselves as a source of information that goes beyond buying and selling, from neighborhoods and schools to the best local lenders, inspectors, and contractors. The brokerage also gives back in a distinctive way. Every agent donates a portion of each sale to the (w)here charitable trust, and agents help decide where those funds go.

The upgrades build on where-inc.com’s live feed of listings from RMLS, the regional multiple listing service. Featured property pages now show whether a home is sale pending or sold, and a new Recently Sold view highlights homes (w)here has sold. Each listing page includes the full address and zip code and connects buyers to a complete agent contact page instead of a simple email link. Daylight is also refreshing the agent profiles, the Portland neighborhood pages, the About and Contact pages, and the agent resource section.