Born and raised in Kuwait, Alexander made his way into the states to get his BFA in Advertising at the Academy of Art University. Since then, he’s chosen to take a more hands-on approach to the design and production process. He has worked at both in-house and agency environments, acquiring a well-rounded skill set. When not working, Alexander can be found either playing his ukulele, hiking or immersed in a self-development course or book.
What motivates you to succeed in your job?
I want to make things work better—making other people’s lives easier.
What is on your work music playlist?
It goes in cycles, but currently a lot of Soul and Funk music. Marvin Gaye, Funkadelic, Al Green, Nina Simone, etc. If I need to focus on ideation and solutions, that’s when my ambient instrumental playlist (mostly world music) gets all of the attention.
Where do you go to escape Portlandia?
Luckily I already live in an “escape” from Portland, but when I need to get out of the community I live in, I go to hikes in forests, preferably by rivers.